Jennifer Johns-Grasso

Jennifer Johns (Co-Founder/Producer, WE-R-BAA) is the Artistic Director and Founder of Broadway Artists Alliance of NYC—a premier musical theatre training program for young pre-professional performers that she launched in 2005. She is a Broadway, Off-Broadway, West End, and Regional Theatre Co-Producer whose current and upcoming projects include Broadway’s The Lost Boys (Spring 2026), London’s The Hunger Games: On Stage, and recent Broadway productions such as Cabaret at the Kit Kat Club, The Hills of California, and Once Upon a One More Time.

Jennifer serves on the Voice Faculty at Pace University, is a frequent Guest Master Class Instructor, BFA Senior Showcase Producer, and the owner of a thriving private vocal coaching studio. A former child—and later adult—performer, she founded BAA to bring her lifelong passions for training, mentorship, and artistry to the next generation.

As a Producer and Co-Founder of We R Broadway Artists Alliance, Jennifer champions opportunities for women creatives and rising TheatreMakers on both sides of the footlights. She is also an accomplished Regional Theatre Director and Co-Producer and has served on multiple nonprofit theatre Boards of Directors.

Jennifer is proud to see her students shine on Broadway, National Tours, recordings, and film/TV, as well as being accepted into top university programs and signed by leading agencies in NYC and LA. Past vocal students include Ariana Grande, Renée Rapp, and numerous performers with Broadway and National/International Tour credits.

A proud member of AEA, NATS, AGVA, SAG, and AFTRA (since 1981), Jennifer holds an M.M. in Musical Theatre (Vocal Performance) and an Advanced Graduate Certificate in Vocal Pedagogy from New York University. She has served on the adjunct voice faculties of NYU, University of the Arts, and currently Pace University, teaching private voice, musicianship, senior seminar/business skills, and Musical Theatre History.

BAA proudly celebrates its 20th Anniversary this year. Jennifer is endlessly inspired by the next generation of performers and TheatreMakers, and through her producing work with WE-R-BAA, she remains committed to uplifting young artists and centering female-forward stories. She believes deeply in empowering rising voices to connect, create, and build community through the arts.

www.BroadwayArtistsAlliance.org

Best contact- jennifer@baaoffice.org